so you can make more money and get back to your real job: helping people. Registration for the Spring Incubator cohort closes February 21!
I know you care about people. That’s why you started your business in the first place. You give a lot of yourself to your community, but trading time for money is keeping you stuck in survival mode.
There is another way. You can create immense value for your entire audience AND make more money. You can sustainably grow your business AND help more people.
The Holistic Business Incubator is a three-month group program where you will learn how to harness your inherent generosity to actually increase sales from a place of service by creating a custom scalable sales system.
You will have the full support of a community of peers working alongside you, and of someone who has broken out of the burnout cycle and spent years helping soul-centered entrepreneurs to do the same.
(That someone is me. I’m Sarah. Nice to meet you )
The Incubator is a three-month group program that will guide you will identify and attract your ideal clients, craft an irresistible scalable offer that they are thrilled to invest in, and then sell the thing with a repeatable, sustainable sales system that brings you the income and creating the impact you’re meant for!
By mastering beta tests, live launches, and automated sales cycles (aka evergreen funnels), you will have the tools to choose your own adventure and create your personalized Scalable Sales System that you can use again and again to generate revenue without being “on” all the time.
The Spring Cohort will begin on March 1st, and set you up to sell your offer in May.
We’ll start by clarifying the WHAT and the WHO. What are you making, who is it for, and how will it change their lives? Without a solid scalable offer, your sales will fall flat! You’ll receive support with testing a new offer or refining an existing one, copywriting, pricing, and shaping your program, membership, or course so that you’ll be ready to scale.
HOW will you consistently find the people who need your product or service? By building a robust rinse-and-repeat pathway that primes your audience and develops new leads—all while centering your voice and developing a holistic selling style. You’ll receive support with organic and paid lead generation, online and offline audience growth strategies, conversion-focused content marketing, automating and systematizing your lead generation, and that pesky fear of being seen.
DO THE THING. The Incubator concludes with the implementation of your Scalable Sales System! You will plan and execute a scalable sales system that aligns with your values and your skills, culminating with an offer to your audience so they can invest in their future with you. You’ll learn how to create a sales cycle that fills live launches and/or evergreen sales and you’ll receive support with launch development, overcoming sales mindset issues (if you’re afraid to sell because you think you’ll “bother people” or that folks will judge you, this is FOR YOU), and analyzing the results to you an reiterate and improve your system.
Ten 60-minute group coaching calls over three months on Zoom video with Sarah and your peers. These calls will move you step-by-step through the actions required to create an effective, profitable sales system! You will be able to submit questions in advance, and get support whether you can attend live or not through the call recordings.
Calls are Wednesdays at 5pm ET.
Lifetime access to exclusive Incubator core content that will support you in this and future sales cycles. (Think swipe files, worksheets, and walkthroughs that will show you EXACTLY what you need to do to have a successful, scalable sales system.)
Active, gentle accountability for the critical tasks in building your scalable sales system–no fluff, by the way. These projects CREATE your system–so you can’t hide behind your screen and avoid the work.
The Incubator is a space where your vision for your future is held above your perceived limits. Read: my team and I will love you and care for you, but we will not be your friends. Our job is to be the people in your life who KNOW that you can achieve anything, and to hold you to that standard.
Private Slack community for the duration of your program so you can get quick feedback on strategy, and squash the natural fear and self-doubt responses so they don’t sabotage your progress. So much of the Incubator work will happen here between calls, and the entire community will help you stay on track!
Recordings of all coaching calls so you can easily revisit the material and never have to worry about missing a live session.
Opportunity to submit offers, sales pages, landing pages, and more for review on the coaching calls (and benefit from the magic of group coaching by seeing your own challenges and solutions reflected back through those of your peers).
Your sales system is not scalable until you can easily press play to implement any part of your strategy. When you join the Incubator, you will also receive our custom plug-and-play sales system templates that can be added to your ClickUp workspace so you can build your repeatable sales cycle. (You can also use these templates to build your own inside any project management software of your choice!)
The Holistic Business Incubator is not for everyone. This program is only for:
You can keep doing what you’re doing, trying to piece together strategy from freebies and one-size-fits-all DIY marketing courses, but your results will stay the same.
You can hire a team of consultants, ads managers, and copywriters, which will set you back at least $15,000, and you won’t learn how to do this for yourself, leaving you dependent on paying the experts.
You could invest in one-on-one coaching, but it’s expensive (outside of the Incubator Personal Intensive, private coaching programs with me starts at $10,000 and I’m not taking new clients) and you miss out on the feedback and support that comes from being part of a community of like-minded business owners.
The Launch Incubator, with customized strategy and support, is designed to take you from idea to scalable sales system in 90 days for only $1997, and you can get started for just $337 on our six-month payment plan.
I know your work and impact that, when sold properly, it can have on the folks who need you is worth it. Are you ready to believe in that, too?
Scaling is the process of leveraging your time so that you can help more people WITHOUT working more hours in your business.
This phase of business growth uses scalable offers, whether it’s a group program or course or membership or digital product, and takes your actions and multiplies them to reach more people, increasing your impact and your earning potential.
In the Incubator you will create or refine a scalable offer and craft a sales system that is scalable, too!
Most folks who launch have been taught that all you need to do is put an offer out to a warm audience and the sales will come rolling in. If you’ve launched that way before you’ve likely discovered the sad truth: it doesn’t work. Fortunately, there are specific steps and processes that will lead your audience through an experience that makes them excited to invest, and that’s exactly what I teach in the Incubator.
Yes! One of the resources inside the Incubator is how to automate your sales cycle using evergreen techniques. Evergreen funnels require ongoing tweaking, but you will be able to create and start testing an automated sales strategy while in the Incubator if you choose. However, we will recommend that you complete a live launch first to ensure that your offer converts and is ready to scale.
This is a common misconception with soul-centered entrepreneurs. Your WORK is awesome. But without a bangin’ offer and scalable sales strategy, even the folks who would be ideal customers won’t know that they need what you’re making. The Incubator will guide you step-by-step to create an offer that actually converts into sales, and helps your ideal customers know that their next step is to invest with you.
Nope! The Incubator is designed to help businesses that are ready to scale, which means they have validated their business concept by working with customers or selling their products and services.
Yes! As long as you know WHAT you do and HOW you help people (you’ve worked with clients 1:1 for example, or done in-person workshops), our Offer Creation segment in Month One will guide you to build your scalable offer.
Maybe! The Incubator is ideal for folks selling scalable, leveraged offers like courses and digital products. If you make a physical product and want to teach others how to do what you do, or create a subscription service (like a monthly or quarterly product box) or transition to a collection release model, then the Incubator can help!
Coaching calls will be held consistently on Wednesdays at 5pm ET so you can plan ahead.
Can’t make it? Don’t worry! You’ll be able to submit questions in advance of each call, and will have access to the replays within 24 hours. Additionally, with the private Slack chat, you’ll be able to reach out for support from Sarah, her team, and the launching peers at any time. The calls are just one component of the personalized support inside the Incubator, and you won’t miss out if you can’t attend live.
That’s up to you! The calls and core content generally take only 1-2 hours per week, while the bulk of your time will be spent actually creating the assets and strategy to launch your offer with your Scalable Sales System. Creating the system can be 1-2 hours per week or more depending on what methods you choose and what timeline you adhere to. Because the Incubator is designed to support YOU, you can easily make this work fit into your existing schedule. Our top students generally spend 2-4 hours per week, but also build in time to take breaks over the course of the three month program.
Nope! I’m here to support you in blowing your fucking launch out of the water, and part of that is requiring a commitment from you that you are fully invested in this program. It is to YOUR benefit to decide BEFORE investing and committing to working with me that I’m the right fit for you. If you’re in, you need to be 100% in, just as I will be for you.
Sarah is a holistic business coach on a mission to help folks craft lives of self-care and service.
With over 15 years of sales, marketing, and communications experience, she now support healers, mystics, and makers in harnessing both strategy and intuition to make more money and help more people through her coaching and programs.
Sarah has been featured in Cosmopolitan, USA Today, Well+Good, Healthline, The Temper, and Brit+Co, amongst others, and is the host of the iTunes Top 20 Spirituality podcast So You Wanna Be A Witch.
When not offering what has been called “*so* good and *so* ouchie” transformational support to her students and clients, Sarah hangs out with her dog and partner, tries to remember she loves knitting so she’ll actually do it, and reads. A lot.